A British men's magazine is taking some heat for a contest offering 5,800 euros for breast implants for the winner's girlfriend. The ad for the contest says:
"Make your lady a more rounded individual with our feel-good, selfless, world-first competition."
Men can even choose the size of breast they like best from an A cup to a G cup. The British Advertising Standards Community has come down on the magazine, stating that breast augmentation surgery is potentially harmful and the contest is irresponsible. The public outcry centers on the fact that it encourages women to get plastic surgery.
In their defense, the editors claim it is "just a suggestion" and that winners can do whatever they want with the money.
I've stated my position on plastic surgery before. Even though I don't approve, I'm not going to say that this magazine shouldn't offer such a contest. But I really would have to hope that the winner would not pressure his girlfriend to have the plastic surgery, unless it is something she wanted already. And if she didn't, I would hope she has the nerve to tell her boyfriend off. There are enough things wrong with this world without people worrying about what they look like.